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Content that Converts Strategic Planning Guide

A Goal-Centered Marketing plan to map out and create cohesive content for the entire quarter.

Tired of thinking "what am I going to talk about this week," when it comes to your blogs, social media and video content?

Or maybe you have hundreds of ideas, but nothing ever feels cohesive?

And you’re probably spending far too much time creating blog posts, social media posts, YouTube videos and more... all for what? Is it even working?

Wouldn't it be nice if you could...

  • Set marketing goals that help you achieve your business goals

  • Create a cohesive content plan that carries one message across all platforms

  • Batch create your content to save time and energy

  • Determine the best tactics and platforms to use to reach your goals

  • Plan and outline an entire quarter's worth of content in one setting


The good news is... now you can!

Introducing The "Content That Converts" Strategic Planning Guide

An in-depth physical planning guide for strategizing your content for an entire quarter so you'll never have to say, "what am I going to write about today!"

Having a strategic marketing plan will ensure you’re reaching the right people with the right messages on the right platforms so you can turn your followers into buyers!

Have a few extra days to tack on to your Bosscation? Go ahead and create all of the content that you've just planned and outlined!

The guidebook is a physical planner so you can break free from your digital distractions to hash out your ideas. Science has proven that the act of writing triggers creativity and focus in the brain. Plus, you can take your workbook with you anywhere — a coffee shop, Airbnb, the pool, a hotel — wherever you do your best thinking!

I'm continually blown away by the quality and amazing scope of the content in Lauren's Bosscation guides! — Lindsey Johnson, Verity & Co

$89 + Free Shipping!

All sales are final. Ships within USA only.

So what's actually in the book?

Planning Sections

  • Marketing Goals: Determine whether you need to build visibility, authority, trust, etc.

  • Platforms & Tactics: Compare what platforms and tactics will help you reach your goals

  • Monthly Topic Breakdown: Create monthly themes to support your business happenings

  • Weekly Content: Write out the topics you'll be covering each week in the quarter

  • Content Outlining: Create a plan of action for every major piece of content, with suggestions for minor content

Section Introduction Pages

While most pages of the book are filled with thought-provoking, guided questions and brainstorming, each section starts with an informational page to provide insight and examples into the main topic for that section. These are the "teaching" pages while the rest are the "doing" pages.


What People are Saying

We think our planners are pretty awesome, but don't just take our word for it! Here's what our clients have to say:


Allie Nimmons, Shade Collective

I loved that all my tiny brainstorms and ah-ha moments had a place to be collected and I could organize them later.I was able to organize different content within the different platforms and prioritize strategies whereas before I just had a big list of stuff I wanted to do. I’ve actually been following the strategy I created here very closely.


Lyndsey Johnson, Verity & Co

The content & marketing sections helped me think through how to use my content to "soft market" my product leading up to launch, and helped create a timeline and list of most important things to market and when. I also liked how we were asked to dig deeper into how our offer was unique... how we could differentiate from anything else out there.

Leah Lynch Bosscation Testimonial

Leah Lynch, Business Strategist

I was shocked at the amount of content that was in this book when I started looking through it. I am a very detailed person and I just loved how much thought was put into it. Not only do you plan out your launch strategy in detail but Lauren also helps you fine tune your offer as well as your passion for what you are doing. This really helped my get all of though thoughts and ideas out of my head and on to paper making them fell so much more real and push me forward. I plan to use it for every offer I come up with form here on out!

$89 + Free Shipping!


Please note before purchasing: To keep the Bosscation strategy guides affordable, all purchases are non-refundable — I want to help as many business owners as possible grow strategically and find more freedom in their life. If your item is damaged or defective upon arrival, we'll be happy to replace it.

Ships within USA only.


Is the Content That Converts Planner for me?

We want to ensure that the Content That Converts Planner is a good fit for you before buying. Which list feels more like you?

It's Perfect for you if...

  • You're familiar with terms like funnel, niche, content, opt-in

  • You already create content on at least a semi-consistent basis

  • You're willing to dedicate time away from your computer to go through the planner

You should pass if...

  • The only funnels you know are kitchen utensils and cakes — and you're not quite sure what an opt-in is, what content means, or what a niche should be

  • You have yet to start any content such as a blog, YouTube channel, podcast or social media

Need Extra Support?

Book a 1:1 Strategy Call with Lauren!

Together, we’ll work through those tough decisions that are keeping you stuck, brainstorm the best strategy for you, and create your plan of action so you won’t have to approach this alone! Ditch the overwhelm and talk it out today!


Ready to Plan out an entire quarter worth of content? 

Batch create your strategic marketing plan!

$89 + Free Shipping!


Please note before purchasing: To keep the Bosscation strategy guides affordable, all purchases are non-refundable — I want to help as many business owners as possible grow strategically and find more freedom in their life. If your item is damaged or defective upon arrival, we'll be happy to replace it.

Explore Other Strategy Guides


Why Take a Bosscation?


Here you are ...

  • Pouring your heart into your clients

  • Networking like a boss

  • Keeping up on social media

How will you ever get ahead in your business and plan for success?

By taking a Bosscation!

Taking a Bosscation is all about breaking free from your daily distractions — especially digital ones — so you can brainstorm creatively, organize your thoughts, and take action on your ideas! This doesn’t mean you have to escape to a hotel room or lie on the beach with a cocktail as you work — though it totally could be. Your Bosscation could look like working from a coffee shop every morning or escaping to your office an hour before the kids get up.

Our Bosscation guides provide you with the resources to strategically plan for your business.